PRIVATE EQUITY INVESTING AND TOTAL QUALITY - UPDATED

Nikola Stefanovic, Nemanja Stansic, Zivadin Stefanovic

Abstract: Private equity funds invest money into companies and, in return, receive stakes in the companies' equity, thus becoming the partners who share the business risk. Because of that, private equity funds increase the value of their portfolio companies, by, among other things, improving their internal processes and strengthening their market positions. While doing that, private equity funds place a special emphasis on the implementation of the total quality. In order to do that, they focus on the three key elements for the successful implementation of the total quality: strategy-based organization, focus on consumers, and obsession with quality.

Keywords: Private Equity, Investing, Quality

DOI:

Recieved: 10 October 2012  Accepted: 29 January 2013  UDC: 65.012.7

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